90-Day Executive Communications Advisory

When communication decisions carry consequences over time

This advisory is for C-suite leadership teams navigating sustained organizational change where communication decisions will shape trust and execution over time. It is most relevant when the change is complex enough that a single misstep in sequencing could undermine the strategy itself, and when leadership needs a senior external perspective that internal teams cannot provide from inside the organization.

Misalignment rarely shows up as open disagreement. It reveals itself later as confusion, reversals, and credibility loss that could have been prevented.

A leadership team announces a restructuring as a growth opportunity. Employees interpret it as job cuts because the previous restructuring led to layoffs. By the time leadership clarifies, trust is already damaged. Weeks are spent managing confusion that strategic communications work would have caught before the announcement went out.

A nonprofit's executive director announces a strategic refocus plan to the board to expand its impact. Staff hear it and assume their programs are being cut. Donors receive mixed messages about priorities. What leadership framed as growth becomes a trust crisis.

Once communication is visible, the cost of correction rises sharply. This advisory helps leadership teams build the clarity and alignment needed to move confidently before that exposure happens.

Over 90 days, I work directly with senior leaders to examine what decisions signal, how they are likely to be interpreted, and where communication risk exists before messages are finalized or shared.

The work includes focused advisory conversations as decisions evolve, strategic review of draft communications to assess meaning and timing, identification of misalignment and unintended signals before they become visible, and real-time counsel as the situation develops.

The result is an aligned leadership team that understands what the decision signals and is confidently prepared for the questions it will generate before anything goes out.

Engagements are scoped based on timing, complexity, and the level of leadership involvement required. Final pricing is confirmed after an initial conversation.

If your organization is navigating sustained change and needs strategic communications counsel as decisions evolve, reach out. I review each submission personally and will follow up if there is a strong fit.